Massage Products Business Plan


Massage Products Business Plan


Massage Tools Products Inc. is a distributor of massage tools in both the professional market and the retail market. Our products alleviate chronic pain and discomfort that massage therapists often experience. Massage Tool Products’ unique ergonomic shape was designed with massage therapists in mind. It allows you to apply pressure exactly where it is needed, with less strain on your wrist and hand. This product can be used for reflexology or trigger point massage, deep tissue massage, seated and seated massage, or just about any other modality.

This business plan will be used internally to help guide the company in its launch and growth. To compare our progress to our plans on a quarterly basis, we will refer to the plan. We will then adjust our business plan to reflect our actual results.

Massage Tools Products has experienced a rapid growth spurt since we discovered the professional massage market, which gave us a boost to new volumes through schools. We were encouraged by advertising appearances in trade magazines and end-user magazines. Our website was able to create an additional channel.

The annual business plan for Massage Tools calls for slow, steady growth with a period of rapid increase in sales. Massage Tools shows that they have a balance of fixed and sales costs to keep them healthy. Our break-even point in the first year is just $6,000 per mois.

We also expect to become more profitable than ever. In all, the outlook shows a healthy company with good growth prospects, looking to manage its orderly growth in the future.

1.1 Mission

Massage Tools Products Inc. was founded in 1982 to offer top-quality products for massage therapists.

1.2 Keys to Success

  • Low cost of assembly
  • Favorable profit margins;
  • Innovative, market leader in massage tools market;
  • Low overhead

1.3 Objectives

To sell Massage Tools&#8217 in at least 100 stores and schools of massage therapy throughout the United States.

Create a website with online ordering capabilities for the Massage Tools’#8217 product line.

In order to increase your market share, add additional products within 18 month.