Family Fair, Incorporated is looking to purchase the Market Plaza Theater, operate it as a “/Market Plaza Showplace, and host live performances in the Market Plaza community of Trinity, Texas. Family Fair plans to restore the historic landmark, which is situated amongst the Market Plaza Business Center’s many shops and restaurants. The area is currently without any such operation. There are no bars or clubs that offer live entertainment.
The Showplace promises to provide quality, wholesome and affordable live entertainment in an elegant, clean and charming setting. The Showplace will provide family-friendly entertainment for those who otherwise would have to travel to other cities.
The operation will provide immediate cash flow and a high return to its shareholders. The revenue projections are conservatively based on two regular shows per semaine and a minimum number of special events. Special artist showcases, weekday ‘#8220’ Branson, Missouri productions or holiday season special presentations are not included in the revenue projections. Other than the revenue generated from regular showcases and private events, the facility will be advertised to large companies for special corporate events. Additional revenue-generating operations such as audio and/or video recording, sponsored broadcasts and eventual syndication will be available in the future.
Family Fair’s executive management team has the experience and commitment required to make the venture a huge success. The venue will soon be a entertainment “hot spot” in Southwest, and it will have national exposure. Additional financial information is available in the appendix.
1.1 Mission
Family Fair, Inc. produces high quality, affordable entertainment in the elegant Market Plaza Showplace. It brings family-oriented live entertainment in a private function facility accessible to those who would otherwise travel out of the community to enjoy similar activities. It generates cash immediately and makes a great profit. It offers performers and employees a glamorous and fulfilling work environment, as well as a return that is exceptional for its owners.
1.2 Objectives
- To officially open the venue with a well-publicized Grand Opening event.
- To generate a healthy net income in the first year.
- To double gross sale in the second years of operation.