Betcher Chiropractic in Oregon is an L.L.C. Tarri Betcher is the majority owner. Betcher Chiropractic is an upcoming start-up that will reach profitability in its second year.
The Market
The demand for chiropractic medicine is on the rise over recent years. It is due in part to the acceptance of many insurance policies and the increase in published research that proves chiropractic’s effectiveness for patients. Betcher Chiropractic has identified two distinct customer categories: individuals between the ages of 45 and 65 and individuals between 20 to 44.
Services
Chiropractors diagnose and treat patients whose health problems are associated with the body’s muscular, nervous, and skeletal systems, especially the spine. Chiropractors believe that interference with these systems reduces normal functions and lowers the resistance to disease. The spinal dysfunction or vertebral dysfunction can also affect many vital body functions, including the nervous system, skeletal dysfunction, and joint or articular dysfunction.
The holistic approach of this chiropractor to health care emphasizes the patient’s overall health and well-being. Betcher Chiropractic knows that there are many factors that affect one’s wellbeing, such as diet, exercise and environment. Betcher Chiropractic provides natural, drugless, nonsurgical health treatments, relying on the bodies inherent recuperative functions.
Competitive Edge
Betcher Chiropractic treats every patient with the philosophical approaches of individualism and holistic medicine. Wellness problems are generally affected by various systems working together and should be treated accordingly. The key to success is to address and manage the problem that brought you to the doctor.
1.1 Objectives
- To create a health care facility whose goal is to exceed patient’s expectations. As a feedback mechanism, patient surveys will be used to track this.
- To increase the client base by at most 25% each year.
- To build a startup business that survives on its own cash in the first 20 months.
- To build a strong repeat and referral client base.
1.2 Mission
Betcher Chiropractic is a chiropractor whose mission it is to maintain and attract clients. They offer the best individualized, professional care and promote the well-being and quality of life for all patients.
1.3 Keys to Success
1. Patients with physical limitations may find it difficult to get around and there is ample parking.
2. Environment: Providing a relaxing environment as well as a professional one.
3. Convenience: Extended business hours for patients.
4. Reputation: Building a strong reputation within your community.