Opportunity
Problem
A growing number of families have become dependent on their two incomes. This has made it necessary to establish a child care industry. In an era of increasing demand, there is more children who need a safe and enriching place.
Solution
Safe Kids Child Care will be able to provide a secure and caring environment for its clients’ children, as well as personal attention. The center’s dual goals are to empower parents to feel confident about their child’s care and make it fun, safe, educational and enjoyable for them.
Market
Safe Kids Child Care is a local child care provider that focuses on Lynn’s 10-mile radius. Children can be taken in on a part-time or full-time basis.
Competition
There are over 300 child care providers in the local area. The larger commercial chain child care centers, such as KinderCare, have a majority of the market share. Because of their good reputation in the market, these larger chains are able to compete well. Safe Kids Child Care offers a lower staffing ratio that is more appealing to parents. The company also maintains child care fees that are between 5-10% and 10% lower than the average for large commercial chains.
Why Us
Safe Kids Child Care is a child-to-staff ratio of less than one, which is appealing for most parents. In addition, the child care fees charged by Safe Kids Child Care are still 5-10% less than those of large commercial chains.
Expectations
Forecast
Safe Kids offers safe and secure child care in Lynn, MA. Safe Kids will grow to sustainable profitability over the next 3 years. Safe Kids will gain market share quickly and be a trusted provider of child care services thanks to their high-quality products and excellent customer service.
Financial Highlights for the Year
You will need financing
Our business will need $40,000 to begin. Each owner will contribute $20,000 in order to cover our opening costs.