Corporate Fitness is a service that will be offered to businesses in Seattle. It will allow them to increase their productivity and reduce their overall cost.
Our business is based on two simple facts:
- The productivity of healthy employees is higher than that of chronically ill workers.
- It costs less to prevent injuries or illnesses than to treat them after they occur.
Corporate Fitness is a company that ties worker productivity directly to health care issues. We believe that traditional approaches to the current health care crisis are misdirected. This is what we call “reactive”; they wait until the worker has been injured or becomes sick before paying for the treatment. Our approach, which is more proactive, emphasizes prevention, good health promotion and good overall health.
Corporate Fitness will encourage employees to choose healthier lifestyles and help them change their behavior patterns. This will result in lower health care costs for companies, as well as a rise in worker productivity. Due to lower medical insurance premiums. Reduced absenteism, low turnover rates and worker’s compensation cases, as well as reduced tardiness, shorter hospital stays and reduced lateness, health care expenditures will drop.
The current health care crisis in America and the demographic shifts that are occurring threaten to exacerbate it. This will also lead to further erosion of worker productivity. These environmental factors coupled with the local competitive situation signal a favorable opportunity in this market. We feel the time is right for Corporate Fitness.
1.1 Objectives
- Provide wellness strategies/programs to businesses in the downtown Seattle area.
- Up to 20 working relationships can be established by year end.
- Expand Corporate Fitness into Portland, Oregon by the end of year two.
Success Keys 1.2
Keys to corporate fitness’’s success are:
- Marketing services for companies and individuals
- Managerial talent with experience.
- The founders’ dedication and hard work.
- Raising productivity.
- Reduce your overall costs
1.3 Mission
Corporate Fitness is a service that promotes good health and helps individuals and businesses. The employer and the employee can both gain personal benefits such as self-esteem improvement and motivation.