Tag Archives: entertainment

Wrestling Entertainment Business Plan


Wrestling Entertainment Business Plan


Professional wrestling is now more popular than ever. Pro wrestling has been featured on 7 of the top 10 cable TV shows every week for the past year. Jay Leno from Tonight asked Shaquille, a NBA Superstar Shaquille Owens-Neal, what his favorite thing was to watch on TV. Shaq quickly responded that professional wrestling was his favorite thing to watch.

The NBC Television Network released the results from a survey it conducted last February. It listed the ‘#8220’ top viewer sports in America as:

  1. National Football League
  2. Professional Wrestling
  3. Major League Baseball
  4. National Basketball Association.

Professional wrestling is family entertainment. It appeals to all ages, with 40% of the audience being female and 40% being male. Additionally, 35 million people tune in to professional wrestling every week. Millions more attend sold-out arenas to see it in real life.

The top two pro wrestling organizations in the industry are the World Wrestling Federation (WWF) guided by its president Vince McMahan, Jr. and the Ted Turner-owned World Championship Wrestling (WCW).

TV Guide predicts that the WWF will earn $550 million and WCW $350 million in this year’s earnings. Vince McMahan made the WWF public in the first quarter and raised another $250 million. McMahan’s wealth is so great that he announced recently that he was creating his own professional football league, The Extreme Football League, to challenge the National Football League.

There is a significant gap between the top pro wrestling organisations and all other organizations at this time. Extreme Championship Wrestling (ECW) is the closest thing to third. It’s a small group from New York/Philadelphia. ECW’s violent and “hardcore” nature makes it difficult to attract mass audiences and maximize its profit potential. ECW’s weekly Friday TV program on The Nashville Network has seen ratings hover below the 1.0 mark while TNN promised advertisers a 2.5 rating. IWA Championship Wrestling (IWA), has set as its goal and mission to create a family-oriented TV product and live events to maximize it’s appeal to television viewers and advertisers.

The IWA aims to become the third-largest pro wrestling organization within three years. They also aim to make at least 10% of the current monies made by the #2 (WCW), or approximately $35 million annually. Projected costs are approximately one quarter of that amount. This will create a profitable and viable scenario for all involved.

1.1 Objectives

IWA Championship Wrestling aims to achieve the following goals during its three-year period of expansion and growth.

  1. You can be the third most loved professional wrestling organization in the world.
  2. Secure a national cable television contract for a weekly one-hour program.
  3. Start producing the weekly, hour-long pro wrestling program.
  4. Find the best existing talent and train new writers and managers.
  5. Send television programming to the globe.
  6. Promote live events in areas that have television programming.

1.2 Mission

IWA Championship Wrestling will create a family-oriented television show for sale and distribution in the United States and internationally. It will help the television program with live events tours. These additional revenues will come from:

  • Quarterly Pay-Per-View Events
  • Sponsorships and advertising revenue
  • Merchandising souvenirs and other concession items. Also, a collection of videos that can be purchased via mail order, live events, or the official IWA website.
  • Creation of an IWA Professional Wrestling School .
  • For IWA talent, personal appearance fees may apply.

Within three years, the IWA is expected to be the number 3 professional wrestling organisation and a major industry player. Our programming will continue to receive TV ratings in between 2.0 and 2.5. We will use established stars to entice viewers to tune in and will also have outstanding new talent.

In five years the IWA can challenge WCW’s second place in the industry and earn approximately $35 million annually.

The IWA’s appeal will be to fill the major void in professional wrestle by providing a “family-oriented” and “family friendly” professional sports entertainment programming. The IWA is committed to family values and will appeal to more people than just hardcore fans.

There is currently no pro wrestling programming. The WWF and WCW are the only options for fans, and they look identical in format and design. There is a high emphasis on extreme violence, vulgarity, disrespect of authority and women, nudity, and use of alcoholic beverages in the ring and locker room areas … all seen as part of their weekly television programming.

The only alternative to WWF and WCW programming currently is Extreme Championship Wrestling (ECW) which appears on the Nashville Network (TNN) and appeals to the hardcore, extreme fan only.

IWA fans are encouraged to encourage their children to follow the IWA’s programming. We will establish role models that are positive, strong, and family-oriented in every way. The IWA will bring “rasslin”, or professional wrestling back to life. They will emphasize talent, skill, abilities, and not the ridiculous, demented stories that are in fashion with the others.

It makes strong business sense to appeal to the majority or masses of wrestling fans who range in age from 3 to 93, are 40% female, and very strong in the 21 to 49-year old male segment of the population. Pro wrestling does not need to be only for kids. By tapping into the “main stream,” the IWA will have a unique and very strong position within the industry that will yield maximum profit potential.

Bowling Entertainment Center Business Plan


Bowling Entertainment Center Business Plan


This plan provides investor information as well as basic business plan information that is necessary to start and maintain Kiln Creek Bowling Center. This plan describes the business growth plans, operations methods, and management of infrastructure.

Kiln Creek Bowling Corporation (Kiln Creek Bowling Center) was formed in Yorktown, Virginia, as a corporation under the Laws of the Commonwealth of Virginia.

Charles H. Collins Jr. and Jane W. Collins are part of the dynamic management team that is responsible for designing, building, developing and managing company policy as well as the day-to-day operations. The management team is supported by 50 employees who are customer-focused and team-oriented. Kiln Creek Bowling Corporation retains the services a CPA firm to prepare tax returns and payroll and to act as a business consultant in order to set achievable long-term goals.

Kiln Creek Bowling Corporation was established as Kiln Creek Bowling Center to provide York County and Hampton with high quality family entertainment and products.

Kiln Creek Bowling center has the potential to achieve excellent sales in the first year, based on the current market prices for the restaurant and bowling markets. It is possible to expect healthy revenue growth each year with good management.

The equity for each investor will be based on his or her investment. Topic 7.7, Ratios: A Comprehensive Guide to Ratios.

These are some ways to minimize the risk factors that could hinder Kiln Creek Lane’s future success:

    1. Secure sufficient capital for construction and to cover the costs of the initial operation. The entire investor capital will be kept in trust until the project is fully funded.
    1. Low overhead costs will increase the bottom line profit. Multi-skilled personnel will be employed, and a continual training program will ensure they deliver consistent, superior service, where customer satisfaction is paramount.
    1. Develop a client base. An excellent location has been determined by demographics, and an aggressive marketing program by a full-time employee will ensure desired results.
    1. To demonstrate how the business can improve quality of life, get involved in your community. To assist civic groups with their financial goals, community projects that use the bowling facility’s facilities will also be developed. Schools, churches, and all other groups are invited to visit the bowling facility.
  1. All payments can be made cash, check, and credit card.

1.1 Objectives

Kiln Creek Bowling Corporation is building a 43,000 square-foot facility in Kiln Creek, Newport News, Virginia. Services/products include 40 bowling lanes, full service family restaurant, snackbar, billiard parlor, dart parlors, video games room, apparel shop as well pro-shop and children’s nursery. The future will see the addition of a miniature golf course. The project will cost $4.5 Million. The commercial financing will be borrowed at 9.5% for 20 years. Kiln Creek Bowling Center anticipates opening late in September, with first year gross revenues showing a return on equity. The revenue growth rate is expected to be higher than inflation.

1.2 Mission

Kiln Creek Bowling Center aims to provide family entertainment in a relaxing, fun atmosphere for the residents of Hampton Roads’ north side. It will provide outstanding service, using the most advanced bowling equipment in an environment that is clean. This facility will cater to all ages. The restaurant will be known as “The Train Station”, and the decor will reflect the golden age in the railroad industry. Its family environment with casual dining will include multiple TVs. Each customer has the opportunity to select which TV station he or she wants to hear. To capture the romance of dining on a train and traveling, both railroad furniture and artifacts will be used in the design. It will have a loyal following due to its casual dining ambiance, the high-quality food, and outstanding service.

The restaurant will also feature a full-service bar, with live entertainment or Karaoke on selected nights.

1.3 Keys To Success

Kiln Creek Bowling Center has three keys to success.

    1. Location. To maximize the profit of modern day bowlers, the center will be strategically placed. The center will be built on Commonwealth Drive in York County near the Regal 14 Cinema. The center is located a half-mile from I-64 exit 265, in Kiln Creek Shopping Complex. It includes Super K Department Store and Kroger, Farm Fresh, a 14-screen Regal Cinema, a ice rink, six restaurants of national importance, two banks, 35 other businesses and a Wal-Mart/Sam&#8217’s Club. This location is perfect for a multipurpose bowling facility. According to York County Planning Division’s statistical analysis of the primary market (one to five-mile radius), the location is excellent. The National Bowling Council study outlines the demographics needed for a successful bowling centre.
    1. High Overhead Cost. Kiln Creek Lane’s management will reduce overhead costs. First, during construction of the center, Charles Collins Jr. will be project manager, saving approximately 15% of construction costs. His vast experience in running bowling centers, along with his education as an Industrial Engineer, help him to streamline operations and reduce unnecessary expenses. The employment of the best in the field for his staff will allow having many of the key employees doing more than one task. The center will have some of the most energy-efficient equipment in the area.
  1. Wide Range of Services. Kiln Creek Bowling Center will provide entertainment, not only through bowling, but also by having a full-service restaurant/night club, billiards and darts, arcade, snack bar, apparel/pro shop, and children’s nursery. This will allow customers to have more fun and make more money.