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Tanning Salon Business Plan


Tanning Salon Business Plan


Tropical Tan, a start-up company, is seeking financing. Tropical Tan has a proven management team, an excellent location, sound business strategy, and an experienced manager. This business plan will focus on Tropical Tan&#8217’s market, sales strategy, and financial statements.

Tropical Tan will be located in Chino Hills, CA. This is a market area of 160,000 individuals. The location is close to a large strip mall featuring national chains. The business’ main service will be offering tanning booths to individuals. Tropical Tan will have six high quality tanning booths and limited retail sales.

This business plan will help you to obtain additional funding of $50,000. This money will pay for inventory, tanning equipment, and other costs as indicated in the Startup table.

1.1 Objectives

  1. Annual sales of $380,000 and $425,000, respectively, in Year 1.

  2. Net Profit higher than 40%.

  3. Net income more than 10% of sales by Year 3.

1.2 Mission

Tropical Tan offers indoor tanning at its best, offering top-of the-line beds as well as tanning accelerators. Tropical Tan will be different from other companies by making customer satisfaction its top priority. The company will treat employees with respect and provide special benefits like moderate health insurance, free tanning sessions and a company picnic once per year. Tropical Tan is a public face. Employees are integral to the company’s success.

1.3 Keys to Success

  • A high traffic strip mall is directly across the street from a local health club.
  • Convenience – with quick tan beds less time is spent in the bed, and extended business hours.
  • Customer Service – focus on our customers’ comfort and needs.