Tag Archives: trucking

Businnes Plan

General Freight Trucking Business Plan


General Freight Trucking Business Plan


Opportunity

Problem

The USA has seen its prosperity grow with large cities covering miles of country. The cities require food and supplies. Long-haul truck transport is the most efficient and fastest way to get food to people before it spoils.

Solution

Mike&#8217’s Trucking Service, which is located in Dallas TX, is a trucking firm that aims at becoming one of America’s largest trucking companies. Mike&#8217’s initially plans to focus on the restaurant industry but will eventually expand its services to other industries. Mike&#8217’s chose the trucking industry because of its stable growth prospects and dominance in the freight industry.

Market

Mike&#8217s will utilize three distinct marketing strategies to generate new customers and raise awareness of the company. Promotions are the first strategy. This will focus on press releases and advertising using various different media. The second area of effort will be the application of incentives. The incentives will be offered to existing customers. The final effort to reach customers will be through social media.

Mike&#8217’s Trucking Service is customer-oriented and aims to be the best trucking company in the USA. Profitability is predicted to be achieved in month three. Mike&#8217s projects conservatively sales of $100,000 for year 1 and $400,000 for years 3

Competiton

Although there are large players in all segments of the commercial trucking market, it remains fragmented. A Google search for Dallas trucking revealed that there are many companies offering different types of trucking services. Mike&#8217’s Trucking is competing in the same market as other companies with similar truck fleets, and also targeting the food sector.

Market research has shown that customers in this industry are price sensitive. They value fast delivery, special handling capabilities and less-than-truckload deliveries. The buying decision is strongly influenced by customer referrals and the carrier’s reputation.

Why Us

Mike’s Trucking is able to let you a truck at any size that you need for your project. We will offer this service to the entire Dallas region and hope to expand within the first fiveyears.

Expectations

Forecast

The company raises $165,000 to fund equipment purchases to satisfy growing demand. Management believes that an increase in truck fleets will allow the company to expand its market offer and increase sales.

Financial Highlights Year-by-Year

You will need financing

We will be raising $165,000. We will invest $105,000 in cash and $40,000 in equipment.