Nine Lives – An Outdoor Clothing & Gear Consignment Store in Eugene, Oregon is a brand new business. Jim Gearboy is a veteran in the outdoor industry and will run Nine Lives. Jim is also very familiar with Eugene’s outdoor community. He has used his knowledge to create a niche store with no direct competition.
Nine Lives will take advantage of this amazing opportunity by offering a wide range of used goods that are not available elsewhere, excellent customer service and affordable prices. Jim Gearboy has located the store in a prime location with high foot traffic and easy access. Jim will make sure that the store is set up efficiently in order to increase sales. He will also give his customers the greatest attention. Jim’s passion for outdoor recreation and keen eye for detail will allow the store to quickly reach profitability.
Nine Lives’ projected growth rate is steady with profitability at month six and revenue at $45,000 by year three.
1.1 Mission
Nine Lives’#8217’s mission is provide high-quality outdoor clothing and gear for a reasonable price to customers. We exist to attract and maintain customers. If we follow this maxim, all else will follow. Our services will exceed the expectations of our customers.
1.2 Objectives
The following objectives will be met in the first three years after operation begins:
- To create a retail outlet whose primary goal it to exceed customer’s expectations.
- To increase the number of clients served by at least 20% per year through superior performance and selection.
- To decrease dependence on nonrenewable resources through the use of reused goods.
- To earn annual revenues of more than $50,000