Fulham Furniture Mfr. Since discovering high-end Direct Mail channels, Fulham Furniture Mfr. has experienced rapid growth. Inspiring by appearances on specialty catalogues we were able build another channel through distributors office equipment which sell directly at larger enterprises.
Another three years of rapid growth is required by the annual business plan. Because our sales growth has brought some working capital implications, we are carefully planning to manage growth and provide for steady cash flow.
We also believe we will be more financially successful than ever before. Overall, the plan is a healthy business with great growth prospects. It will manage its orderly future growth.
1.1 Mission
Fulham Furniture Mfr. Fulham Furniture Manufacturing Company. We care about the appearance and feel of fine wood, fine furniture, and high-powered personal computers. We always provide the best possible value to our customers who care about quality office environments, and we want every dollar spent with us to be well spent. Our office and workshop environments are creative, supportive, friendly, and fun. Employees are paid fairly and encouraged to respect customers and the quality of our products. We seek fair and responsible profit, enough to keep the company financially healthy for the long term and to fairly compensate owners and investors for their money and risk.
1.2 Keys for Success
Uncompromising commitment towards the quality of the final product: quality wood and workmanship, quality design, quality result.
Successful niche marketing: we need to find the quality-conscious customer in the right channels, and we need to make sure that customers can find us.
Almost-automatic assembly: we can’t afford to ship fully-assembled desks, but assembly must be so easy and automatic that it makes the customer feel better about the quality, not worse.
1.3 Objectives
By Year 3, you should be focusing on the potential new channels for significant sales growth
Despite the increase in sales, keep a high margin.
Trestle Creek Cabinets will become a custom cabinet company that specializes exclusively in high-end commercial, residential, and resort market cabinets. Its founders are experts in cabinet construction. Trestle Creek Cabinets is part of Trestle Creek, Incorporated, a construction firm that shares staff, office spaces, and administrative costs. Trestle Canyon Cabinets is treated as a separate business for business planning.
After years of experience in building luxury homes, the company’s owners recognized the need to offer a range of design options and high-end finishes. They also wanted top-ofthe-line organization, service, quality and customer service. Trestle Creek Cabinets can meet these customers’ needs. The company expects significant growth in revenues between FY1- FY3. This is due to its strong market position in high-end residential, resort and commercial development segments. By maintaining an average gross margin of over 25%, the company estimates handsome net profits by FY3.
The capital needed to fund the startup expenses was provided by the shareholders. To cover operating expenses, the company is currently seeking a 3-year commercial loan.
1.1 Objectives
The company objectives are:
To be a premier cabinet supplier to luxury homes on the regional market.
Revenues of more than two times Year1 levels at the end.
Target 70% in high-end residential customers segment.
20% of sales in the mid-range residential customer segment.
10% of sales in commercial development segment.
To open a showroom in three months in a prominent retail area.
1.2 Mission
To deliver a high quality product on time and within budget. We also provide an error-free ordering system.
Jean’s Tofu Delight, a Richmond product brand has been a success for seven years. The company’s tofu pate has grown in sales by 15% each year, for the past three years, and is now available in over 100 store outlets in the greater Richmond area. Jean’s Tofu Delight will be selling $580,000 this year. This was made possible by a $100,000 investment.
Jean’’s Tofu Delight will expand its distribution to the northwest region. The expansion plan will be supported by owner funding and internally generated cash flow. A $100,000 short-term loan will be secured by the company. Based on current sales success in Richmond, projections of future sales are based upon the following three years. Initial contacts were made with local retail outlets and potential target markets.
This will allow sales revenues to grow to $1.1million by the end year 2.
1.1 Mission
Jean’#8217s Tofu Delight’’s Mission:
Quality: Our tofu pate products are the highest quality, most nutritious food products…because we will accept nothing less.
Innovative. Our products have always been at the forefront for the health and nutrition industry. Innovative products, state of the art manufacturing, quality assurance and industry expertise are the bases for our past and future successes.
Integrity Our customers depend upon the quality of our products. Jean’s Tofu Delight has built trust by demonstrating our commitment towards the highest standards. The ability to deliver freshly made tofu pate directly to customers depends on the cooperation between suppliers and retailers. We stand behind our products, our service and our word.
1.2 Objectives
Jean’s Tofu Delight has the following objective:
Create a regional sales staff.
In Year 2, establish strong sales in the five metropolitan areas of the region.
Maintain tight control of cost and operation during expansion.
SAFEassure, LLC, created a new product that allows managers to quickly and easily monitor employee hand washing. Hand washing is the best preventative measure to fight communicable diseases.
Hand washing can lead to over 130,000 deaths annually in the U.S., with the transmission of communicable illnesses in day cares, hospitals and restaurants. It is more than AIDS and breast Cancer combined. Studies have shown that proper handwashing in these settings could reduce spread of disease by up 75%. This problem is mainly due to the inability of supervisors to supervise and manage employee handwashing. Existing products offer no effective or affordable solutions for enforcing and ensuring hand washing compliance. The direct cost of treating preventable diseases in America is more than $95 billion each year. (www.webmd.com)
SAFEassure, LLC, the first producer, has proven that soap can be used to wash hands. Our soap’s unique dye remains on your hands after washing and fades to your skin’s natural color within six minutes. Supervisors will be able quickly to determine if hand washing was performed. This product is unique in that it offers such high standards of sanitation compliance. The product is safe and meets all current FDA regulatory requirements for soap.
The Market
Even though hospitals and restaurants are huge markets for products like ours, the best target market is day cares. Day cares are an ideal market because they have a vested interest in reducing disease transfer amongst children, and have adamant support from their clients [parents] to create as clean an environment as possible. Family Practice News states that day care centers can be sophisticated germ factories. They can exchange bacteria and viruses by simply shaking hands or sharing toys. And many of those nasty bugs travel home where they can infect the rest of the family.”
SAFEassure, LLC features a strong foundation team and an experienced board. Jack Soap is our primary advisor and has twenty years of industry experience. He also has a network of relationships that will help accelerate the product’s market penetration. SAFEassure, LLC is outsourcing the production of its soaps and other products to an established soap manufacturer. To penetrate the market, the executive team will initially target the Portland Metro Area and then the greater Northwest. They will use direct sales and existing distributor channels. Initial capital will go towards the development, testing, approval, production, marketing, and selling SAFEassure. Working capital will also be provided for the first one year.
SAFEassure, LLC, follows three specific strategies to achieve our desired growth.
Profit from the first-mover advantage and offer a differentiated product in a fragmented market.
We will create a strong branding campaign that increases awareness, positive perception, sales and understanding of our products in target markets.
Continue to develop products that meet the ever-growing needs of our customers.
Based on financial projections, SAFEassure, LLC requires $250,000 to start up capital. However, it will produce positive cash flow in October, year 1. The company will generate $850,000 in sales and a substantial net profit by the end of year 3. SAFEassure, LLC offers investors a company with substantial growth potential, cushioned by revenue generating stability.
Mission
Our goal is to increase the value of our customers and shareholders through continuous improvement in health and prevention of preventable diseases by using our soap.
Keys to Success
A first-mover branding campaign to build awareness of SAFEassure’s products as the standard for ensuring hand washing compliance.
Patent protection to defend our time-sensitive dye and product concept from competitors.
Partnering with organizations who are interested in increasing handwashing compliance is possible.
Objectives
Design a prototype complete that meets the regulatory standards.
Become the specialty soap of choice for day cares across the Northwest by December Year 2.
Although the scrap tire recycling industry has existed for many years, it is still in its initial stages. Less than 20% of all scrap tires are processed. Approximately 10% are incinerated, generally for power generation, although air quality issues are always a concern as scrap tires, like coal, are dirty fuel. About 4% export our scrap tires to countries where the casings can be used in retread machines or the tires are sold as they are. Currently, about 2 percent of our scrap tires are made into crumb rubber that is used in molded products as well as modified rubberized asphalt applications. This gives a longer-lasting and more durable asphalt surface.
Scrap tires piles can pose a serious health risk as they are breeding grounds for rodents and snakes. They also present a fire hazard. This is a serious problem. In the United States, scrap tires are produced at an average of 250 million per year. Existing piles are estimated at between 2-3 Billion.
ATP-Advanced Technology Pallets, a Nevada Corporation (ATP), proudly presents its unique and patented RST-PAL Pallet. This pallet is made from recycled tire rubber. The #8220>RST-PAL Pallet can be used again and again, making it an attractive alternative to wooden pallets. RSTPAL Pallets may have serial numbers and bar codes to allow for easy tracking and retrieval.
The inventor, Dan Radke, has assigned to ATP all patent rights (to the approved and issued patent USPTO # 08/680,476) to manufacture and market the RST-PAL pallets worldwide, in perpetuity.
OUR MISSION
To provide durable, cost-effective and economical pallets to all industrial and manufacturing sectors.
THE EXISTING PROBLEM
The wood and plastic pallet life cycles are very short and expensive.
Wood pallets break and need repair or replacement every one or two trips.
Wood absorbs liquids. It gains weight, breaks, and splinters. It’s also very difficult to clean.
Industries require pallets that are more durable and last longer.
Environmental hazards can be created by scrap tire stockspiles
Present wood pallets are estimated to consume more than 3.5 million trees each year.
THE SOLUTION
RST-PAL pallets are less costly to buy and maintain.
RST-PAL pallets have a greater durability and are indestructible.
The load capacity of RST-PAL pallets is 15 times that of similar wooden pallets.
RST PAL pallets are stackable, rackable, more durable, and longer lasting.
RST-PAL pallets, which are made from recycled scrap tire rubber and recycled plastics, are unique. They use a newly patented process that incorporates rubber, plastics, and a binder system.
RST-PAL pallets are guaranteed for years.
RST-PAL pallets have no competition worldwide.
TECHNOLOGY & PROCESS
The materials process and the manufacturing of pallets are based on an approved and issued patent (USPTO # 08/680,476).
International (PCT), Patent protection filed.
The production line machinery is readily available and can be sourced.
It is easy to find raw materials and they can be sourced.
Flexible production lines allow for the creation of different sizes of pallets with high quality and yield.
Product is ready for production. Qualification and R&D is complete.
Modular capacity allows for rapid manufacturing expansion.
Factory is environmentally “clean” with no waste stream.
Prototypes of prototypes have been tested, built, and qualified.
THE MOUNT
U.S. pallet consumption is estimated at 800 million per year (National Wooden Pallet and Container Association. NWPCA).
RST PAL pallets have the longest life cycle cost of any material, including wood, aluminum, or plastic.
Global Pallets-leasing Options Available
Marketing to focus on both closed and open loop distribution systems.
International markets and licensing opportunities (Internationally-protected patents).
U.S. Government Agencies and Contractors Markets
The U.S. government has imposed a policy of replacing products with recycled ones first.
MARKET QUOTATIONS
It is urgent that ‘#8220’ Quality, Reusable Multi-trip Pallets instead of poorly constructed Single User Pallets be made (Reference: NWPCA)
Contractors that do business with government agencies are required to buy “ and “ environmentally-friendly products.
Recycled products products first. (Reference: President Clinton Executive order)
SALES
Different industries gave prototypes positive feedback, as did government agencies and military.
Potential sales subject to investment and production ramp-up
Certain markets are eligible for environmental incentives (Government sub-contractors).
All licenses, permits, and governmental agency acquired or in support for project.
PALLET COST COMPARISON – OVER FIVE YEARS
Use of RST-PAL pallets demonstrates substantial savings, $22 for RST-PAL pallet vs. $133 for total cost for wooden pallet, over 5 years. (See Topic 4.2 and 4.3.1).
INVESTMENT REQUIRED and USE OF FUNDS
$6M investment for 35% ownership estimated to reach profitability within 12-18 months.
The dividends will be divided at 50% for the shareholders from the second year onwards, provided it does not impact the expansion. The remaining 50% will be dedicated for growth.
Funds raised will be used for plant setup, operations, equipment, marketing and sales.
Two production lines will be in operation for the first year. 1,137,000 units are expected to be produced, with a projected profit of more than $8 million.
INVESTOR DISCUSSION
Projections represent the return of an original investment in less then two years.
Approximately six times valuation, based on discounting of five years of net earnings to present value.
Five-years of net earnings projected at a 25% discount (incl. The risk factor is $98 Million.
In five years, less than 1% market share achieved with five plants.
Projectioned revenue of around $402 million
Projected net profit (before taxes) of approximately $178 million.
Strong, professional management team with highly-skilled consultants.
Exit Strategy alternatives: (a) IPO after two years; (b) Acquisition; (c) Private ownership with a long horizon of profits.
—_ MANUFACTURED OUT RECYCLED SCRAP TIRES
TO CLEAN UP AMERICA’#8217’S SCRAP TIRE
1.1 Mission
ATP is a production and marketing company that specializes providing durable and cost-effective pallets from used scrap tires to all industries. The product and manufacturing process are protected by patents worldwide.
Pallet users include both companies and individuals who use pallets for main distribution. They want a pallet that is more durable and lasts longer than wooden pallets. The National Wooden Pallet and Container Association states that a wooden pallet gives service for only one to two trips before having to be repaired or replaced. Pallet users are often forced to purchase pallets because of their short lifecycle.
Stockpiles of scrap tires throughout the United States pose a serious environmental risk. They provide habitat for rodents and insects, as well as a potential fire hazard.
ATP will reduce hazardous scrap tire stockpiles and help conserve some of the 3.5million trees used each year to make wooden pallets. ATP will locate its manufacturing plant in rural areas that are close to major cities, where it is most needed.
ATP will continue to earn profits and pay a high return to its investors. The company will also fund aggressive growth in order to increase its annual production. ATP will also maintain a friendly, fair, and creative work environment, which respects diversity, product improvement, and hard work.
1.2 Objectives
To establish two production lines at the first plant in Stamford, Texas in order to produce 1.2 million pallets annually, with projected net income (before taxes) in excess of $8 million.
For years 2-5, to increase production by opening two more lines of production every year.
To achieve a market share target of 0.15% in your first production year, to 0.75% at the end of five. The U.S. produces 800 million pallets annually.
The first year’s projected market share is 0.15%. Net profits are expected at $8 million (before tax) and 0.
Net profits of $66million are projected for 75% of market share in five years. Accumulated profits (before taxes) are projected to be $173 million for the first five years of production.
ATP will capitalize on America’s urgent need for solutions to America’s scrap tire problems and set up plants in various locations where there is ample supply. It will also take advantage of subsidies and benefits offered by State Government programs for the treatment of scrap tires.
License agreements can be used to develop foreign markets, particularly in Europe and Far East where there are similar problems with scrap tires.
Success keys 1.3
These are the reasons ATP will be successful:
An existing pallet market in the U.S. of over 800 million pallets sold annually. It is estimated that about 60% of all pallets in the United States are hardwood. These are ATP’’s most targeted customers.
RST-PAL pallets have the lowest life cycle costs compared to wooden or plastic pallets.
RST-PAL pallets are patent protected, are durable and virtually indestructible, and can carry in excess of 15 times the load of wooden pallets.
RST PAL pallets are guaranteed to last for years.
Pallets are a well-known, necessary and established product; therefore there is no need to penetrate the market with a totally new product. RST PAL pallets don’t represent a new product. However, they are far better, more durable and more long-lasting than other similar products on the market. RST PAL pallets will continue to be affordable as they are introduced to users at trade shows and conventions by ATP’. Sales representatives from ATP’s targeted marketing regions will also help keep marketing costs low. Dallas/Fort Worth in Texas is the initial targeted marketing region. This is near Stamford Texas.
Through an executive order, the U.S. government mandates that all government agencies and contractors (including the Department of Defense) “ ” about “ ‘buy recycled first’. ATP will target state and federal agencies to market RSTPAL palettes.
RA Concepts hopes to make a successful effort to secure start-up financing to begin operation as a golf club manufacturer in the Southern California area.
RA Concepts will respond to the growing demand for technology in the golf sector. The initial product offering of the company will be the D-style featherweight putter. Three other designs will follow within the first year.
The “D” style is expected to be very popular among women golfers because of its light weight, multiple color combinations, and other custom options. We are confident that the technology used and the accuracy of this club will satisfy any avid golfer who wants to make a difference in her game.
Our technology makes it possible to do things traditional manufacturers cannot. We can make a custom club for any customer, and ship that club within three working days. Traditional manufacturers with old technology cannot produce stock clubs, let alone custom clubs, in less than four weeks.
All clubs will be compliant with USGA regulations. Technical approval has been granted to the USGA’s “’D”’ design.
Our clubs will be marketed to both end-users as well as retail golf supply shops. By offering additional benefits for female customers, we are targeting high-end and prestige golf retailers as well as pro shops. This allows us the opportunity to showcase our club in more than a thousand stores and shops across America. This network will allow us to rapidly enter the golf market.
1.1 Mission
RA Concepts is committed in delivering the customer satisfaction they expect. We will manufacture clubs that conform to USGA regulations. They will have better accuracy, lighter weight and more style than the clubs currently produced using traditional methods.
Technology will not be used for the purpose of improving our products. No changes will be made to the appearance or performance of the club. But, our mission is not to make golf clubs more attractive to retailers or manufacturers. We will demonstrate that golf manufacturing is not dependent on standard mass production, but high-tech innovation in materials and design.
1.2 Keys to Success
RA Concepts’#8217′ keys to success will include:
A high level of quality in its product line.
To grow and maintain its referral networks in order to generate repeat and new business.
Large investments in engineering, research and development are made with the intention of focusing attention on new technology.
1.3 Objectives
Buy 1% of US sales and 1/2 % global putter market.
Expand product range to include all types of golf clubs
By Year 2, increase net profit to a healthy, stable percent of sales.
Grutzen Watches (a start-up producer and distributor of watches) is located in New York. Its strategy is to serve the upscale niche markets of the watch industry. It will benefit from the German engineering and manufacturing that went into the production of the watches. This industry offers many opportunities for those who desire stylish and high-quality goods but cannot afford them.
It is the firm’s intention to build and export its products to the United States and to make Grutzen Watches the number one selling European watch in the Western U.S. To do this the company’s long-term goals are to to achieve a 20% market share in the U.S, build brand image and brand equity through marketing, achieve a sustainable 55% profit margin, and eventually produce luxury watches in addition to the initial, moderately-priced line.
The Company
Grutzen Watches (international corporation) is privately owned. Production takes place in Germany and sales and marketing are focused on the United States – California – for the short-term future.
The initial investment is made by three individuals. These include Franz Grutzen’s head of production, Henry Winster’s head of American and sales and market divisions, and Walter Young’s vice president for American division.
The German factory is located at 210 Autoroute 17, Frankfurt, Germany. The factory covers 1,000 square meters. It should be sufficient for the company’s first three years of growth. Henry Winster’s home at 343 Palm Avenue, Los Angeles, California will receive the watches and distribute them. In Los Angeles and San Francisco, the watches will initially be sold in high-end watch shops.
Grutzen’s sales force will consist of Henry Winster and two freelancing sales representatives. Henry Winster in America and Franz Grutzen Germany will communicate to facilitate order processing.
The Products
The brand’s initial product line will feature elegant analog watches featuring sporting characteristics that can be used down to 100 meters. The company plans to release two versions, the “sport†watch and the “night†watch.
Our pricing strategy will be initially to lower our main competitors by 10 percent using a marketing penetration strategy. The pricing strategy will then be modified to be competitive with other major competitors. The price per watch will be approximately $100-$200
The Market
Entry into the high-end watch industry comes at a propitious time. The purchase of European watches at mid-level and high levels has increased 50 percent over the last two years in the U.S., and this trend is expected continue.
One of the most significant trends in recent times is that potential buyers of watches are more likely to spend more because of their increased image appeal. Therefore, a company that can build a substantial brand image in this industry gains a significant competitive advantage. It is the aim of Grutzen to capitalize on its high quality and reasonable price while pursuing the innovative styles necessary for brand building.
Considerations for Financial Planning
The startup costs of the company will amount to $226,000. Owners’#8217 will contribute $171,000. Another $30,000 in funding will consist of short-term borrowing, and the rest will be long-term loans. Rent, research and development, inventory and strong cash accounts will make up the majority of start-up expenses. Grutzen Watches’ Break-even Analysis indicates that they will be able make steady profits in the second and third years.
1.1 Objectives
Grutzen Watches has been voted the best-selling European watch.
To eventually produce luxury watches in addition to the moderately priced line.
To achieve a 5-5% profit margin.
To gain a 20% share of the U.S. market
1.2 Mission
Grutzen Watches manufactures wrist watches in the United States. They are initially located in California. The company will first establish its image as a quality brand and then begin to sell luxury watches with higher profits.
1.3 Keys to Success
To succeed Grutzen Watches must:
You can build and sell high quality products.
Achieve 100% customer satisfaction.
Marketing helps to establish brand image, brand equity, and build brand awareness.
The disposable nappy, an invention that revolutionized the baby care industry, exists today as a practical solution to the problem of dirty, smelly, wet baby bottoms throughout the world.
We are on the verge of entering a lucrative market in a growing country. Baby Nappies World is poised to enter the baby nappies market and penetrate it with the current fertility rate at 4.2 kids . Baby Nappies World will take advantage of the low growth rate and little local competition. The company has a dedicated, experienced staff, great order procurement and efficient management and marketing. The initial intention will be to provide nappies and sanitary pads to institutions and organisations including hospitals and wholesalers throughout Botswana.
Initial plans call to produce approximately 300 diapers each hour 5 days a weeks, using an 8 hour day. This would allow us to produce a total 48,000 diapers every month. As time progresses and we become more efficient in their production this figure should rise to approximately 56,000 per month. This would be diapers alone. We do plan to produce sanitary napkins, but only on an order basis.
We are aware that this market is relatively underexploited and we need to be flexible and responsive to succeed. To delight our customers, we provide what they want, when and how much they want. Our main goal is to build and strengthen our market presence, which will be made possible by the environment in which it operates.
Our marketing strategy will be based on the fact that customers should know about our existence as well as the products we manufacture. Therefore, we intend to make sure that customers have the right information. We will do this by implementing a market penetration plan that will make us well-known and respected on the market. We will ensure our products are priced at a competitive rate to those in South Africa and that all potential customers are satisfied with the quality of our products. Prices we charge will include costs associated with production and distribution. This is to ensure that our business remains viable and sustainable. We are grateful that most wholesalers and intermediaries who order our products believe that South African products are of greater quality and reliability. We must not only market the quality of our products aggressively, but also serve our customers and clients in a way that builds a lasting relationship.
Our target markets will primarily constitute institutions, wholesalers and other intermediaries who often order in bulk for their customers, and concerned individuals. Hence there will be need to network with the various decision-makers/order-makers to ensure we receive orders for our products.
We intend to compensate our personnel well, so as to retain their invaluable expertise and to ensure job satisfaction and enrichment through delegation of authority. We aim to maximise productivity while realizing each individual’s full potential by providing excellent health care and generous profit sharing. To show appreciation for outstanding production and hard work, we will award them with awards. This is to encourage high standards and to have fun.
We expect sales to grow from more than 748,800 in the first year, to more than 1,075,200 the second and to P1,142,000.400 the third year.
Ultimately the attractiveness of our venture lies with the fact that customers will choose our products above those of competitors because of the relatively lower prices as well as their high quality. Hence Baby Nappies World’s ongoing initiatives will be to drive sales, market share and productivity so as to provide additional impetus towards attainment of the corporate goals and objectives.
1 Courtesy Central Statistic Office
NOTE: All currency figures included in this plan are in Botswanan Pula, (P).
1.1 Keys for Success
Rapid response to customer requests: We are unable to afford to delay customers for any reason. This could have a negative impact on our image as well future business. To ensure that products get delivered on time, and according to customer’s specifications, we need to keep in touch with our customers.
This will go a long way towards instilling a sense of trust in our ability and establishing long-term relationships.
Delivering the promise of excellence: Our goal is to provide uncompromising quality products and exceptional service to all our customers. We do this to satisfy their expectations and meet their needs. We understand that the company’s success will depend on prompt response to customer orders. Therefore, our goal is to set high standards of work and procedures.
Assembly Technology It is vital to use the most modern and efficient production machines in order to produce quality diapers. We intend to keep up to date with technological developments. This will ensure our competitive advantage.
Networking The majority of our customers will primarily be wholesalers and intermediaries so it is necessary to effectively network with decision-makers as well as order-makers in order for there to be a ready market.
1.2 Objectives
Our business strategy will be based on the requirement to supply quality disposable baby nappies, adult diapers, and sanitary pad to all wholesalers and institutions that require them. This will be accomplished by properly training and recruiting a team of professionals who are dedicated to catering to the customer’s requirements.
We intend to ensure that our marketing campaign increases the knowledge of our products and services to the various market segments we shall be targeting. This is especially important as organisations are looking to obtain high-quality products for lower prices while increasing their profitability.
We want to provide well-written introductory letters, and other promotional materials that will help our clients get a better understanding of the products we offer and the advantages of using them. Also, clients are more likely to place orders if they see well-designed business cards and company profiles. Hence this will undoubtedly generate increased sales of our products.
We aim to achieve the following goals:
Provide high-quality diapers and sanitary pads at a reasonable price.
Develop enthusiastically satisfied customers all of the time.
Assure economical utilization of resources through capacity utilization, minimising stock/inventory, and low-cost, high-quality materials.
Contribute positively in our communities and to the protection of our environment.
Establishing a market presence in your market will guarantee you short-term and longer-term profitability, growth, and market shares, which will ultimately translate to business success.
1.3 Mission
We are fully committed to the production of high-quality disposable baby nappies, geriatric/adult diapers, and feminine pads to all communities. We strive to cultivate and maintain a happy, productive, satisfying, and enjoyable internal environment. We aim to make a fair and responsible profit that will allow the company to remain financially sound in the long- and short-term. Additionally, we want to pay employees fairly for their work and efforts.
Kouros Brothers Ltd. is an importer and reseller of agriculture machinery and implements. We sell A-Z series heavy machinery and systems that are suitable for potato, vegetable, cereal, and sand cleaning. Over the last six-years, we have patented and piloted four unique machinery and systems that are used in vegetable and cereal production. It is also the exclusive dealer and agent for 10 major European agriculture producers. It has managed to build communication links and export its series in Syria and Middle East over the past 3 years.
Kouros Brothers Ltd.’s management team is highly experienced and has an extensive background in the industry. They also have extensive research experience and unique administrative abilities. Mr. Kouros as well as Mr. Panikos, Stella are part of the team. Both Owners have compiled an extensive list of customers/potential customers, vendors, and contacts for equipment consignment.
New Opportunity
Last week it was announced by the Ministry of Agriculture, Natural Resources and Environment that EU has available 256 million Euro for funding from 65%-80% of all units or producers intending to modernize and use technological advances in order to improve customers’ (Agriculture Producers’) product quality and to be able to export goods into European markets at competitive prices.
Although we enjoy a good reputation, our sales are slow since local farmers cannot afford to buy new equipment every other year. The large amount of funds available to farmers will enable them to purchase more modern equipment, thanks to Cyprus’s admission into the EU. Local farmers will only purchase equipment that is proven to be efficient. Our experience has shown that the best way for them to be convinced is to bring equipment to their fields.
Kouros Brothers Ltd. has strong earnings and assets. However we do not have sufficient cash on hand for the extensive range of demonstration equipment needed to meet the Government funding opportunities to our customers. To promote its sales, the company plans to hire local people and provide extensive training on its products and services. Customers who are loyal help the company expand its business areas through word-of-mouth.
Already, we have identified potential communities and customers that would be willing to test the product. These equipments will also serve as pilot equipments for the October International fair of Agriculture and Livestock in Nicosia. And also, the company plans to participate in the Thesalloniki state Agricultural fair that will take place on the 28th January next. The company is solely responsible for promoting its products to all marketing opportunities as it serves as a sales representative for certain Wheat planting systems in Greece, Cyprus, and Syria.
The company seeks funding in the amount of PS50,000 to expand its business. The expansion plans include purchasing additional equipment to allow the company to showcase its products and services and hiring additional staff. This loan will be paid back in 6 years, with principal payments of PS5,833/year, at 8.5% interest. This loan is in addition to the existing 10,000 loan that will be repaid within the same timeframe at approximately PS1,666/year.
We expect our revenues to rise to PS274,200 in Year 1, and to PS400,000 in Year 5 with this new equipment and well-funded clients.
1.1 Objectives
Director of Kouros Brothers Ltd. believes that there is a market opportunity in agriculture machinery. This is because existing suppliers of agricultural machinery and implements are not sufficiently diversified to cater to the increasing specialized needs of the potato sector.
As customers become more aware of the company’s existence, the company’s coverage is steadily increasing. The European community presents a great opportunity for business expansion. There are currently 256 million euro available for agricultural funding and support by the EU agriculture committee. This money is left to the Cyprus Government to finance the local farmers and producers of agriculture for improving their production effectiveness and efficiency.
1.
2 Mission
Kouros Brothers Ltd.’s mission is to be THE only full-service equipment manufacturer, authorized importer, sale, and service company for agriculture machinery and implements in Cyprus. It also plans to expand its business into the Middle East to meet all requirements of Livestock farmers as well as Agriculture producers.
Therefore, the company’s strategy is to create a limited geographical niche for itself, where there will be no potential competitors. Kouros Brothers Ltd. wants to offer high quality agricultural equipments and machinery for the mechanization and harvesting of wheat, potatoes, and vegetables at a low price that is affordable compared to other local machinery manufacturers.
1.3 Keys of Success
Kouros Brothers Ltd.’s keys to success will include:
The product line has high quality.
A-Z equipment automation series for vegetable, cereals, potatoes, and livestock.
Maintaining and growing its referral networks to generate new and repeat sales.
Considerable investments have been made in research and development of machinery to ensure that the equipment is precisely controlled (Coriander seed, Carrot machines, etc.). ).
To improve efficiency of operations and reduce operating costs for crop producers
Get in touch with our Consulting offices to provide scientific support and assistance for your customers.
The Machinery and Systems of Kouros Brothers Ltd. aims to aid Cypriot farmers to export their products on the European market, and to comply with all European directives to ensure product quality.
Willamette Furniture Mfr. Our company is experiencing rapid growth after discovering high-end Direct Mail channels. This channel gave us the opportunity to grow our business through new channels. Our appearances in specialty magazines helped us to create a new channel, through distributors of office products that sell directly to corporations.
Another three years of rapid growth is required by the annual business plan. We are careful planning to manage our growth and ensure steady cash flow because of the impact that sales growth has had on working capital.
We also anticipate being more profitable than ever. Overall, the plan is a healthy business with great growth prospects. It will manage its orderly future growth.
1.1 Objectives
You should be focusing on the new channels that will increase sales to $1 million or more by Year 3.
Maintain a gross margin close to 60%, despite the sales increase.
Increase the net profit significantly by Year 3.
1.2 Mission
Willamette Furniture Mfr. Willamette Furniture Mfr. helps create productive and comfortable office environments. We care about the appearance and feel of fine wood, fine furniture, and high-powered personal computers. Customers who value high-quality office environments want us to provide the best possible service. We strive to give our customers the best value. We strive to create and sustain a safe and creative workplace. We aim for responsible and fair profit in order to sustain the company’s long-term financial health and to fairly reimburse investors and owners for their investment.
1.3 Keys To Success
Uncompromising commitment to the quality of the end product: quality wood, quality workmanship, quality design, quality of end result.
Successful niche marketing requires that we find quality-conscious customers through the right channels. And we must make sure that they can find our company.
Almost-automatic assembly: we can’t afford to ship fully-assembled desks, but assembly must be so easy and automatic that it makes the customer feel better about the quality, not worse.